af Sami Syed 14 år siden
327
Mere som dette
differentiable
accessible
substantial
Actionable
measurable
Behavioral
Psychographic
Demographic
Etc
Age
Income
Geographic
Country
Culture
Consumer Characterestics
Consumer Responses
Mass customiztion
Grassroots
Internet enabled
Weak vs Strong uncertainty avoidance
Masculine vs feminine
High vs Low Power distance
Individualism vs Collectivism
Backward Invention
Regional, country retailer, city version
Straight Extention - no change