Handy

Product

Promotion

Price

Place

Name: Handy

Easy to say

Easy to recall

Easy to spell

Distinctive

Services

All kine of home maintenance services
plumbing, painting etc...

Attributes

Fast service

High quality

Competitive Prices

Pricing strategy

Dynamic pricing
(special packages)

Fixed price
(common work)

Distribution channel

Producers

Channel length

Direct-distribution

Main target

People who seek
handymen services

Promotion objectives

Informing

Persuading

Reminding

Advertising

Internet

Other apps

Billboards