Module 1: Introduction to the micro environment
The micro environment
the 6 components of the micro environement [VOORME]
Vision, mission, objective, goals
Organisational culture
Organisational structure
Resources
Management
Eight business functions
General management
Definition of general management
Management tasks
Planning
Organising
Leading
Controling
Management levels
Top maangement
Middle management
Lower management
Organisational Structure
Responsibilities of management at various levels