Increased Divorce rates in Picobar

Kony (2009)

Divorcees had developed a very positive impression of the life of "singles"

Explanation- "Increasing exposure to American movies and TV serials during this period"

No control group was used- only divorcees were interviewed

Reliability of the respondent was not checked

Respondents felt very embarrassed by the questions asked, and were increasingly anxious as the interview proceeded

The interviewers prompted the respondents to agree with the idea that their decision to divorce was based on an attitude change caused by watching American shows

Paresh (2012)

Included a control group of non-divorcees

Reliability of respondents was checked.

Questions used by Kony were reinvestigated.

No significant correlations with any other "issue" were found

Indicate that the average financial "well-being" of citizens of Picobar has declined significantly in the last 30 years.