por MARIA PIA ARACELY JUAN DE DIOS BALLARTE hace 3 años
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por YASNA ANTONELLA PISFIL AZABACHE
por Lucia Desjardins
Where to next?
Using Ansoff's Matrix to clarify and prioritize your growth strategies puts you in a better position to choose what actions to take. You can use this map to communicate the thinking behind your strategy and to help plan out your course of action.
Once you finished filling out the template, you can Print this mind map or Download it as PDF, Word, etc.
Enter your organization name
Begin by typing in your organization's name, and pressing Enter.
Market penetration
Market penetration strategies aim for growth with existing products in existing markets.
Product development strategies
Product development strategies aim for growth through the development of new products in existing markets.
Add an action you can take towards a IDENTIDAD DE LA EMPRESA strategy. Think about:
Add an indicator that a IDENTIDAD DE LA EMPRESA strategy could be appropriate.
Typical indicators include:
Diversification strategies aim for growth with new products in new markets.
In general, the indicators for and against diversification strategies are a combination of indicators for both market development and product development strategies.