Lean Flower Handling

Owners RFH

Raad van Commissarissen

Adviesraden 2 (Bloemen & Planten)

FPC's (Product commissies) 35 & RAC (Regional Advisory Committees) 3

ALV (Algemene ledenvergadering)

Klantenplatforms

Directie / Stuurgroep RFH 2020

Lucas Vos; CEO

Steven van Schilgaarde, CFO

Marcel Claessen; COO

Gerhard van der Bijl; ICT

Servaas van der Ven; CCO

Growers & Customers

nationale aanvoerders

De Trotse Tuinder

De Samenwerker

De Kansenschepper

Internationale aanvoerders

The Proud Producer

The Co-Creator

The Oppertunity Creator

Agenten

Voorstel Klankbord Customers

Barendse (Jan de Boer)

Hilverda de Boer

Noviflora

nationale klanten

De Gepassioneerde Professional

De Efficiente handelaar

De Marktontwikkelaar

Voorstel Klankboord Growers

Niels Tesselaar

Ubink

Greenbalanz

Wim Ammerlaan (AQ)

Internationale klanten

The Passionate Professional

De Efficient Trader

The Market Developer

Points of Sale

Samenwerkingsverbanden

IPCW

CAAC

Plantform

Decorum

....

Competitors & other institutions

VRM

Landgard (Duitsland)

Plantion

Other Supply Chains

florAccess (handelaar)

Media

Vakblad voor Bloemisterij

Bloemenkrant

andere media / vakbladen

Others

Verdelaars

Suppliers

logistieke dienstverleners

internationale dienstverleners

Freight Forwarders

Airlines

Ferries

CC Centrale

klankboordgroep logistieke dienstverleners

Partners

Internal Partners

Groen is hoog belang voor inrichten Supply Chain en vaste afspraak om ketenpartner te informeren.

Cooperatie 2020

Het Nieuwe Veilen

WFE

Samen Verbeteren

Consumer/ Let it Grow

SMBD

CORE

Flowers @ Sea

Growers

External Partners

Leveranciers bosmachines

Bercomex

Jamafa

Universiteiten

WUR Wageningen (?)

Creditors

Rabobank

Overige banken

Regulators

Europeese Overheid (EU)

nationale overheden

KCB/NVWA

Douane/Belastingdienst

Rijkswaterstaat (RWS)

internationale overheden

Kenia

Colombia

locale overheden

Gemeente Westland

Gemeente Aalsmeer

Provincie Noord- & Zuid--Holland

Bereikbaar Haaglanden

Airports

Schiphol

SADC

Overige internationale Airports

Ports Amsterdam en Rotterdam

Employees RFH

OR Royal FloraHolland

Focus groep

Medewerkers

Managers

Klankbordgroep

rol klankbord groep:- inhoudelijke bijdrage leveren FLOW- ongevraagd advies aan FLOW programma obv signalen en ontwikkelingen in eigen omgeving- bijdrage leveren in workshops bij diverse thema'svergader belasting- 4-6 uur per maand (max)- vergaderdata (nog te bepalen)

Hester van der Schaar (juza)

Mark Breugem (logistiek Naaldwijk)

Martin de Ruiter (commercie)

Rene Ruigrok (Finance)

Peter Louis (ICT)

Maarten Banki (SMBD)

Coen Meijeraan (Externe betrekkingen)

Nicolien Hendrickx (BD)

Society

Greenports

LTO/Glaskracht

NON Competitors Shippers (verladers)

Amsterdam Economic Board

Amsterdam Logistic Board

EVO/Fenedex

VSV/TLN

VGB

Consument

Dinalog

Dinalog Amsterdam/Schiphol

Ethical & Socal Influences

Interest of stakeholder ------>

Influcence of stakeholder

Stakeholder analysis FLOW project

Least important = Low interest / Low influence

Low influence / low interest stakeholders are usually those indirectly involved, such as suppliers, subcontractors, or infrequent customers. However, if your project changes direction or scope, stakeholders previously in this group may become more involved, so their status could change.Example; suppliers, support functions, stakeholder that can't withold resources form the firm.Try to move them to high interest

Inform general & Monitor

Regulators = Low interest / High influence

High influence / low interest stakeholders are often senior people who become interested in your organisation or project when things are not going well. They need to be kept informed, or at least informed of exceptions, but do not normally exert influence.Try to increase level of interest

Engage & Consult regulary

Potential supporters = High interest / Low & Medium influence

High interest / low influence stakeholders are often the end-users of a project or the customers of an organisation, who are interested in and affected by the outcomes, but are not able to take decisions and direct effort. However, it is mainly their needs and wishes that drive the project or business, so their involvement is essential.

Inform on interest area & Consult

Key players = High interest / High influence

High influence / high interest stakeholders are those who can exert influence, have a specific interest in the project or organisation, and will be instrumental in achieving outcomes. This can be both positive or negative; for example, you may have a senior figure who is very opposed to a particular course of action. These stakeholders need to be managed actively by being informed and consulted at all stages.