Web Content Analysis
User and Content Provider
Method of Interactivity
User to User Relationship
"Comment" options
Tone of Conversation
Imagined Readership
What content provider knows about user.
Nature of Content
User "Trust"
Authority/Ethos
Hierarchy of Transparency
Immediacy
Designed "glitches"?
Main topic
Economics of Access
Paywalls
Advertising
Hypermediated/Transparent Ad Experience
Opaque Ad Experience
Collaboritive Advertising Experience
Intrusiveness
Interface Navigation
Ease
Approachability
User Agency
Audio/Visual Presentation
Seamlessness v. Intrusiveness
Hypermediacy
Designed "glitches"?
Sophistication of mediation
Analog analogs