BS Evolution (old)
Goals
roll out BBS activity according to our Nautulis path
use as exemplar for clients
See also Ecosystem mindmap
What evolves
Client’s management ability
Our product range based on client needs
Our own business process
Backstop evolution
MPV
Initial client Phases
Marketing skills
Philosophy
Product range
advisory
Covers the Dodeca
Classification
Campaigns
Multi month, multi skills program addressing one goal
T30, O100, Exit1000, G365
Skill Module
One month sprint to comprehensively cover one topic
Might be belt version
Cover single dodeca topic
Developed according to demand / need
Leader’s Briefing
Shorter than SM
Way of testing demand for SM
Toolkit
Blog
Way of testing demand for advisory topics
Could also do with counting searches
Rollout
Mantra: diagnosis, stabilize, optimize
Doing the the best can with what we have now
TrendBoard issues
Cash conversion cycle
Inventory
Pricing
Concepts
Shows problems
LMS opportunities
ChangeBoard gets excited
LMS opportunities
T30
Auto pilot
O100
Waste reduction and low hanging fruit cost reduction
Outsourced services
which
Heavily in demand because many need
Willing to outsource
Traditional (bookkeeping)
Can’t do themselves (digital marketing)
Profitable to us
Subscription
On sell other products
Bookkeeping
Accounting services - referral
Leads for TrenBoard
Revenue / 100
Digital marketing
SEM
TrendBoard like diagnostic runs quarterly
Actual marketing
Social
Adwords
Subtopic
Websites
Hosting
Monitoring with semrush
Design
Outsource - referral
Standard package
IT systems
CRM
Marketing
Monitoring & planning
Leads for advisory
TrendBoard
scoreBoard
Mission Control
Classification
Subscription
Our Nautilus is Belts
Yellow Belt
Mantra: establish strategic direction and start
Comfort
Heavy on monitoring
Improving weakest areas / remediation / kaizen
Growth
Sustainable growth
Heavy on monitoring
Improving weakest areas / remediation / kaizen
Exit
Specialized growth with own set of necessary conditions
Heavy on monitoring
Improving weakest areas / remediation / kaizen
Strategic direction
People alignment with direction
Dodecahedron
Execution
Waste
Flow
PDCA
Mission Control
ScoreBoard
SalesBoard
Client evolution
Phase: get them started with immediate solutions to current needs
Goal: get ito mind and demonstrate value of our solutions
Characteristics
Products they know and are searching for
Troubled business
Reliable outsourced services
Bookkeepers
Marketing
VCFO
Our entry-point products
Easier to market because they are scratching an itch
Phase: boost profit by cost reduction
Goal: need candy to convince them we have good path
O100
Good payoff
Common to every client strategic direction
LMS opportunities
Waste
Price
Strategy elective
Phase: educate them on our core
Goal: introduce our philosophy
Boring
Little wii-fm evident
No money
Academic wank
Therefore presence as elective side dish
Belts
Nautilus
Sustainable at every stage
PDCA
Phase: decide on which path they will use
Growth
Comfort
Maybe growth then comfort
Exit
Growth / reposition / refocus
LMS opportunities
Strategy elective
Mantra: establish strategic direction and start
Comfort
Heavy on monitoring
Improving weakest areas / remediation / kaizen
Growth
Sustainable growth
Heavy on monitoring
Improving weakest areas / remediation / kaizen
Exit
Specialized growth with own set of necessary conditions
Heavy on monitoring
Improving weakest areas / remediation / kaizen
Phase: growth
4I
Innovation / Strategy
Decide direction
Monitor direction
ScoreBoard
Implementation
Technical skills
Generic
Sales & marketing
Digital
Web design
Bookkeeping / accounting / metrics / vCFO
IT
Systems
Service
Business specific
Things they are best at
Nothing for us
Improvement
Goal: kaizen their operations
Issues