SOCIAL MEDIA TERMS & CONCEPTS
GRATIFICATIONS
ESCAPISM
Social media users turn to the internet to forget their real-life problems. Sometimes, social media accounts can be another persona for the person; therefore, being on social media can be a way to getaway from reality.
RELAXTION
Certain social media content can help users feel relaxed. Content called "ASMR" (autonomous sensory meridian response) is a popular choice for user who want to feel relaxed and go to sleep.
COMPANIONSHIP
People turn to social media to keep themselves occupied. When people feel lonely, they can use social media to connect with others and have fun.
POPULARITY
When people post good content on their soclal media pages, other people will respond with likes/comments/shares, boosting one's popularity online. This can be satsifying for the person, especially if they worked hard on their content.
RELATIONSHIPS
ROMANTIC RELATIONSHIPS
People can use social media to find romantic
partners online. This opens up a whole new dating
pool, allowing people to interact despite distance.
TOXIC RELATIONSHIPS
Social media can also be used as a negative tool for toxic relationships. People can "stalk" their significant other online and use online information against them in fights.
ONLINE FRIENDSHIPS
It became easier for people to meet friends through online. Similar to romantic relationships, friendships can be formed through social media, especially Instagram and Twitter.
RELATIONSHIP WITH SELF
Social media can be a blessing or a curse, depending on the person's mindset. Social media can allow you to feel joy and provide comedic relief (people love memes). However, social media can warp one's relationship with themselves by becoming too attached to other people's opinions/thoughts.
ONLINE RESOURCE
CAREER NETWORKING
Social media can be a great tool for getting one's name out there, and connecting employers & companies. Sites like Linkden allows people to put their resumes on the internet and make great networking connections.
ONLINE CAREER
Because of the advancement of social media, people found ways to make money off post content on different platforms, such as but not limited too; Youtube, Instagram, and Snapchat.
PUBLIC PROMOTING
Social media can be a useful source to promote businesses and boost campaigns for non-profit or political purposes.
SHOPPING GUIDE
Small and large business can lure customers to buy items directly on social media. For example, Instagram has a new feature that allows the user to click on items on a photo and check out the prices.
INFORMATION
CURRENT NEWS
Many people use social media as a source of news. Particularly wth Twitter, people find their information on there. Lots of news channels use these mediums to share condensed news to users.
ALGORITHMS
Many social media outlets can pick up what a user likes to see on their feed/dashboard. For example, Instagram no longer shares posts in chronological order, but instead, shows content the user might like. This is based off the user's previous "liked" history.
PERSONAL INFORMATION
Certain social media outlets reveal a lot of personal information. Snapchat can expose one's current location, Twitter can show followers what tweets have been liked, etc.
LEAKAGE OF INFORMATION
Since social media is online, users can potentially get hacked. This can result in personal information like phone numbers, private photos, and passwords being leaked to the rest of the internet.
IDENTITY
AUTHENTICITY
Social media pages can be deceiving. People are able to control what is and isn't posted on their account, covering up the "truth."
AESTHETIC
People are able to develop an aesthetic online with social media outlets such as Instagram. And example of this is posting photographs that blend well together and reflects the user's personality.
SOCIAL GROOMING
In Judith Donan's journal, the readers learn that certain applications for social media accounts can improve one's social grooming.
FALSE ADVERTISEMENT
People can mask their identity on social media, and pretend to be someone else talking online. A popular television series that busts fake online profiles is Catfish on MTV. (I highly recommend it.)
Subtopic