AACE

Products

Community Fee

FACE and MACE Program

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https://pro.aace.com/membership/distinguish-yourself-earn-facemace-distinction

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International Membership

Public

Physician

Endocrinologists,

Pediatrics

ART/infertility

cardiologists

Primary care

Fellows

Residents, students

Others

Nurse

Dieticians

Pharmacist

Nutritionists

Pharma

All

Patients and Community

Specially with deseases

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https://www.aace.com/disease-and-conditions/diabetes/are-you-prepared-manage-your-diabetes-emergencyhttps://www.aace.com/sites/default/files/2021-03/Diabetes-Emergency-Web-Download_Spanish%20Checklist.pdf

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Partners

Endocrino

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https://pro.aace.com/about/corporate-aace-partnership-cap

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Influencers

Health segment

Content

Educational

Typs, profetional skills, deseases, researchs, trends, news, glossary

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https://www.aace.com/trending-topicsDiseases

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Relationship and networking

Interviews, quotes, Q&A, live, partners

Alerts

Communication, prodecures, campaigns

Fun

Key team member

Sales content

memberships, courses, certificates, fellowship, events

Institutional

credentials, benefits, history, management team, avaliações

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For the World: • We are the hands-on, face-to-face ambassadors of the field of endocrinology to our patients, colleagues, and the public • We recognize the importance of each member of our community as individuals • We are individuals who collectively make endocrinology understandable and personal • We are an inclusive community that offers a feeling of belonging and does things with a “personal touch”The Human Face of EndocrinologyFor Stakeholders: We are the authoritative source of clinical knowledge in endocrinology • We are constantly updating and disseminating critical knowledge, information, practices and tools • Implies: Highly regarded, up-to-date and comprehensive educational materials; implies educational leadership • Desired takeaway: we are THE essential community for clinical professionals in the field of endocrinology“The Vital Hub of Clinical Knowledge and Experience in Endocrinology”

PR

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boiler - Established in 1991, The American Association of Clinical Endocrinology is a global, inclusive community of over 5,000 endocrine-focused clinical members, affiliates, and partners from every walk of professional life. As the vital hub of knowledge and experience in clinical endocrinology, AACE works to define the best paths of patient care and disease prevention, educate multi-disciplinary care teams and their patients, and set the factual record straight about endocrine diseases. Together, the AACE community is elevating the practice of clinical endocrinology to benefit each individual patient and the health of our society. Visit our website at www.aace.com.  

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SEO and SEM

Hashtags

AACE; AACE2021;

PT: tireoide

Key-words

Describe your strategy

Meta Descriptions

Describe your USP

Search Listening

Short term goal

The market

The industry

About the industry

Market position

About your market position

Customers

Customer segment

Segment size

Size

Profile

Profile

Pain points

Pain points

Needs

Needs

Solutions

Solutions

Competitors

Competitor

Brazil

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Sociedade Brasileira de Diabetes - https://www.diabetes.org.br/LATAMFederação Latino Americana de Endocrinologia (FELAEN), https://felaen.org/iniciacao/https://slep-endocrino.com/sobre-o-slep/

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Mexico

Strength

Colombia

Weakness

Argentina

Strategy

Budget montly

Ads

Facebook - R$

Linkedin - R$

Tools

Management

Mailchimp - R$

Return or repayment

Social Media

Videos

Reels, IGTV, video phormat

Stories

Q&A, Surveys, posts

Organic posts

Carrosel, feed, GIF

Live

Transmition

Ads

Anúncio e impulsionamento

SAC

Sales proposal or interaction

Implementation

Social Media

Facebook Business Manager

Linkedin

Management

Landing Page

Mailchimp

E-mail Marketing

Mailchimp

Linktree

Lead Generation

LP - Doctors and students

Name, e-mail, area of specialization, social media

LP - Pharma

Equipment

LP - Patients

Staff and skills

E-mail and social media campaigns

Marketing and sales

Surveys

CRM

Campaigns

Fluxo de nutrição

Newsletter and sales CRM

Specialization