Production

Material Resources/Locations

-"fair trade certified-worldwide movement working to ensure that small-scale farmers in developing nations can make it in the ultra-competitive global marketplace"
-fair trade sugar from Belize and other small scale farmers
-fair trade cocoa from the Ivory Coast
-fair trade vanilla from Madagascar
-fair trade coffee Mexico
-fair trade bananas from Ecuador
-help small-scale farmers and their communities be successful and survive (www.benjerry.com/values/issues-we-care-about/fairtrade)
"The St. Albans plant is one of three Ben & Jerry's processing facilities; the others are located in Waterbury, Vt., and Hellendoorn, the Netherlands."( Schug, D. 2017)

Labor Conditions

"The lowest paid hourly worker receives 46% above the living wage; Offers supplemental benefits to employees, including health & wellness program, counseling services, community garden, and free product." (B Corporation,2012)
-Labor wages are "livable wages" that change as economy does. (https://www.benjerry.com/values/how-we-do-business/livable-wages/.)

C02 Emissions

-52% of the 2 lbs of co2 emissions used to create one pint is caused by the production of the materials used in the ice cream
-7% of the 2 lbs of co2 emissions is from the production of the product itself.
-10% of the 2 lbs of the 2 lbs of co2 emissions used to create each pint is from the emissions associated with creating the packaging material.
-3% of the 2 lbs of the of co2 emissions used to create each pint is caused by inbound transportation of ingredients and packaging materials to the factories. (https://www.benjerry.com/values/issues-we-care-about/climate-justice/life-cycle-analysis.)

Distribution

-10% of the 2lbs of co2 emissions used to create each pint is caused by freezer storage in stores and distribution centers.(https//www.benjerry.com/values/issues-we-care-about/climate-justice/life-cycle-analysis)
-14% of the 2lbs of co2 emmissions come from outbound transportation of the product to distribution centers and retail stores (https://www.benjerry.com/values/issues-we-care-about/climate-justice/life-cycle-analysis.)

The pints are delivered to 38 countries (Schug, Debra. 2017.)

Exchange

-more males than females buy this
-most popular among buyers >24- 34 years old
-Caucasians purchase this most followed by Asians, then African Americans and then Hispanics
-more popular among buyers without kids
-Most popular buyers tend to have an income of $80K to $125k+
-most popular among college graduates specifically those with an advanced degree.
(https://infoscout.co/brand/ben_n_jerrys)

-ben and jerrys is sold in 35 different countries
-the company makes changes to the marketing and flavors depending on the location its being sold
("How Ben & Jerrys Took Both Its Ice Cream and Mission Global.", 2018)

Consumption

-2% of the 2lbs of co2 emissions comes from the emissions associated with freezer storage in the consumers home. (https://www.benjerry.com/values/issues-we-care-about/climate-justice/life-cycle-analysis.)

Post-Consumption

-end of life has smallest % of climate impact at only 2% of the total 2 lbs of co2 emissions is produced from disposal of waste (https://www.benjerry.com/values/issues-we-care-about/climate-justice/life-cycle-analysis)