Business Life Cycle of Microsoft
5. Elaboration Stage
Microsoft now a devices and services company, not just software
Innovation with Windows 8 and Xbox
Goals are reputation and complete organization
4. Formalization Stage
2000's Steve Ballmer appointed Chief Executive at microsoft
More than tripled revenue and profits since 2000
Ballmer became CEO
1. Background
-Founded in 1975
Bill Gates & Paul Allen
First Program was called BASIC
Ranked 38 for top 100 fortune 500 companies by CNN
2. Entrepreneurial Stage
1976 Came up with the name Microsoft
March McDonald first employee, now have 100,000 internationally
Little competition in the beginning
Managers implemented in 1990s
Recognized as top down mechanistic company
3. Collectivity Stage
90s critical years
Second phase of windows just introduced
Thinking ahead of competitors constantly
Employees identify with the mission of organization
Employees loved the atmosphere the leaders provided
Giving is key in company culture
No autonomous leader at microsoft