によって Joe Harulow 9か月前.
121
Pieceful Minds
Reconnect with the moment,
one piece at a time.
Pieceful Minds
Families Seeking Quality Time:
Art Lovers:
Age: Adults 30-65, typically with disposable income.
Puzzle Enthusiasts:
Age: Wide age range, from young adults to seniors.
Eco-Conscious Consumers:
Age: Broad range, but often includes Millennials and Gen Z who are highly aware of environmental issues.
Mindfulness Practioners
Age: Adults aged 25-55,
often with a skew towards females.
Finance
Margins
60% Gross
30% net
Returning customer rate
Customer lifetime value
AOV
20- 25
Production
3 controllables for
sustainability
Materials
End of life use
prodigi.com
Potential supplier
No tin
First Print on Demand orders
Bulk stock after
establishing demand
UK Manufacturer
Mission:
Artist
Promote talented artists
and help them get paid
Customer
Help our customers unplug, unwind
and connect with oneself
Ourselves
Build a sustainable
brand that encourages
connection and mindfulness.
Marketing
Collabrations
Partnering with local businesses
B2B
Gift boxes
Community Engagement
Weekly newsletter
Paid advertising
Tik Tok
Insta/FB
Google
Influencer Partnerships
Artists
Wellness content
creators
Short form content
Instagram reels
Tik tok
Product
Themed collections
Around topics
Around the artists
Mental health charity % ?
Sustainble
Plastic?
Sustainable Cardboard
Artist Led
Promoting the artist
Commission based
Brand
Visuals
Packaging
Imagery
Colours
Pastels
Earth tones
Teal
Sage green
Values
Empowering creativity
Sustainability: Committing to eco friendly
practices, production and packaging
Community, artists and customers
Mindfulness: Encouraging presence
and awareness in every moment
