Pro Stevia
by Pronatur

1

Executive Summary

Pro Stevia adalah merek pemanis alami berbasis stevia yang bertujuan untuk menyediakan alternatif gula yang sehat dan bebas kalori bagi konsumen di Indonesia. Pro Stevia ingin menargetkan konsumen yang peduli kesehatan, seperti penderita diabetes, pelaku diet, dan mereka yang menjalani gaya hidup sehat.

2

Analisis Pasar

Target Audiens

Masyarakat urban, pelaku diet, penderita diabetes, dan individu yang peduli kesehatan.

Tren Pasar

Pemanis alami semakin diminati di Indonesia seiring dengan meningkatnya kesadaran akan risiko konsumsi gula tinggi.

Penelitian Kuantitatif

Melalui survei atau kuesioner online, mengumpulkan data tentang frekuensi penggunaan pemanis, preferensi konsumen, dan tingkat kesadaran mereka tentang stevia dibandingkan pemanis lainnya.

5

Competitor analysis

Studi Produk Kompetitor

Sweet Joy

DETOGREEN Stevia

Beeru Stevia

5.0

2021

Subtopic

Tropicana Stevia

Steffi Pro

Freswit

Subtopic

Krazy Stevia

Market research

Business idea

Business idea

Industry

Industry

Advantage

Disadvantage

Target market segments

TAM

SAM

SOM

Business plan

Competitor analysis

Name of your competitor

Milestones

Milestone

Forecasts

Forecast

Cost of Goods Sold

Financial requirements

Spent funds

Finances

Funding your business

How do you fund it?

Break-even analysis

Fixed costs

Average price

Variable costs

Break-even point

Space

Region-specific business expenses

Region-specific business expenses

Local zoning ordinances

Income tax

Sales tax

Property tax

Corporate tax

State and local taxes

Costs

Benefits

Restrictions

Structure

Type of business structure

Exit strategy

Exit strategy idea

Exit strategy idea

Business growth

Business growth idea

Business growth idea

3

Brand and advertise

Logo

Logo

Typography

Font

Colour

Palet

Website

Nama dan domain

Tagline

?

4

Legalitas

HAKI

BPOM

Halal

6

Sales and Marketing strategy

Marketing channels

Marketing channel

Prices

Product

Price

Market Funnel

Opt-in forms

Opt-in forms

Build your team

Team member

Function

Licenses and permits

Federal licenses and permits

Business activity

Description

Issuing agency

State licenses and permits

State licenses and permits

Federal and state tax IDs

Employer Identification Number

tax ID

Business registration

Business purpose

Business purpose

Types of stocks

Stock type

Business bank account

Fees

Fees

Benefits

Choose benefit

Documens needed

Document name