cutomer journet map

yes

Awareness: A user with visual impairment learns about the QARA from previous 3 items and tell a friend who also has a visual impairment. They are intrigued by the app's ability to make their day-to-day activities easier.

research

Research: The user visits the app's website and reads about its features, including a built-in magnifier and text-to-speech functionality. They also read reviews from other users who have had positive experiences with the app.

they donwload

Onboarding

Onboarding: The app's onboarding process guides the user through the app's features, with clear instructions and guidance.

familirisation

amiliarization: The user starts to familiarize themselves with the app's features, using the text-to-speech function to read articles on the web and the magnifier to read small print.

daily use

Daily Use: The user uses the app on a daily basis to scan their surroundings, buses, bancnotes and barcodes. They find the app's features to be incredibly helpful and make their day-to-day activities much easier.

advocacy

Advocacy: The user becomes an advocate for the non-profit app, recommending it to their friends and family who also have visual impairments. They also leave a positive review on the App Store and consider making a donation to support the non-profit's mission

they deleted the App

why?

camera didnt work

connect with the developer

the App lags a lot

connect with the developer

they dont download

why?

they couldnt find it on App Store/Play Market

connect with developer

it took too much storage

connect with the developer and make the next version of the occupying less of the storage

no

became interested in our app

didnt became interested inour app

ask potential user and get feedback why they were not satisfied with the app. fix it and coonect with them again

yes

no