TYPES OF
ECOMMERCE

According
to the Client

B2B
(Business to Business)

✅ Higher sales volume
✅ Long-term business relationships
✅ Order automation

B2C
(Business to Costumers)

✅ Global access
✅ Personalization and digital marketing
✅ 24/7 availability

C2C
(Costumers to Costumers)

✅ Low operational costs
✅ Wide market reach
✅ Product variety

B2G
(Business to Government)

✅ Stable contracts
✅ Greater credibility
✅ Lower risk of non-payment

Social Media Trends

Short-Form Video Content

✅ Higher engagement
✅ Preferred by younger audiences
✅ Growth of platforms like TikTok

Influencer Marketing

✅ Greater trust in brands
✅ More organic advertising
✅ Targeted reach

E-commerce on Social Media

✅ Direct purchases on platforms
✅ Integration with catalogs
✅ Growth of Live Shopping

Privacy and Data Protection

✅ Stricter regulations
✅ Transparency in advertising
✅ User control over personal data

Artificial Intelligence and Automation

✅ Chatbots for customer service
✅ Personalized content
✅ More precise algorithms

According to the
Business Model

MARKETPLACE

✅ Higher traffic
✅ Ready-made infrastructure
✅ Consumer trust

OWN STORE

✅ Full control over branding
✅ Lower commissions
✅ Greater customer loyalty

DROPSHIPPING

✅ Low initial investment
✅ Flexibility and scalability
✅ Lower financial risk

SUBSCRIPTION

✅ Recurring revenue
✅ Greater customer retention
✅ Rapid scalability