TYPES OF
ECOMMERCE

Social Media Trends

User-Generated Content (UGC)

✅ Greater credibility and trust in the brand.
✅ Low investment in traditional advertising.
✅ Increased engagement with real customers sharing experiences.

Influencer Marketing

✅ Higher ROI (Return on Investment) compared to traditional advertising.
✅ Better audience segmentation by collaborating with influencers aligned with the brand.
✅ Generates organic recommendations, increasing purchase intent.

Video Content

✅ Greater reach and engagement compared to images or text.
✅ Easy to consume, adapted to users' short attention spans.
✅ More effective for explaining products and services visually.

Shoppable Posts

✅ Facilitates conversion, allowing purchases directly from social media.
✅ Reduces purchase time, eliminating unnecessary steps in the buying process.
✅ Provides greater convenience for users, increasing the likelihood of purchase.

Brand Community Building

✅ Strengthens customer loyalty, increasing retention rates.
✅ Encourages user interaction, creating brand ambassadors.
✅ Provides valuable insights into customer preferences and needs.

Diverse Content Planning

✅ Greater organization and consistency in digital marketing strategies.
✅ Boosts creativity by experimenting with different types of content.
✅ Optimizes time and resources, reducing improvisation and repetitive content.

According
to the Client

B2B
(Business to Business)

✅ Higher sales volume
✅ Long-term business relationships
✅ Order automation

B2C
(Business to Costumers)

✅ Global access
✅ Personalization and digital marketing
✅ 24/7 availability

C2C
(Costumers to Costumers)

✅ Low operational costs
✅ Wide market reach
✅ Product variety

B2G
(Business to Government)

✅ Stable contracts
✅ Greater credibility
✅ Lower risk of non-payment

According to the
Business Model

MARKETPLACE

✅ Higher traffic
✅ Ready-made infrastructure
✅ Consumer trust

OWN STORE

✅ Full control over branding
✅ Lower commissions
✅ Greater customer loyalty

DROPSHIPPING

✅ Low initial investment
✅ Flexibility and scalability
✅ Lower financial risk

SUBSCRIPTION

✅ Recurring revenue
✅ Greater customer retention
✅ Rapid scalability