Categorieën: Alle - marketing - surveys - validity - trends

door Yussuf Dahir 14 jaren geleden

362

Tourism Business Research

In the tourism industry, utilizing questionnaires can provide valuable insights into the preferences and desires of potential tourists. Companies can use this information to design more appealing marketing strategies and offers, which can attract more visitors and give them a competitive edge.

Tourism Business Research

Tourism Business Research

Main topic

It can help them analyse the current market trends, and have an advantage over the other companies

Choose the household and street surveys is easy for us focus on the target customers, such as rich hill and city centre street.
Use the household surveys and street survey before our travel agency start can help us to the information from our target customers
Making sure of validity of a survey in any project is very important , so we can check the validity of our questionnaire by repeating questions or repeating the interviews
Respondent completed which a respondent reads and fill out the questions of the survey
Interviewer-completed which an interviewer reads the questions loudly and records respondents' answers

Questionnaire Surveys

Using questionnaires within the tourism industry, allows the company: to understand what potential tourists/customers wish to see
It can help the company plan out more attractive marketing deals, for the community.
Visitor-on-site intercept surveys and e-surveys seem to be best methods
Some tourist places have a lot of money and some do not so that could determine interviewer- and respondent
Tourists could complete these in the shop or online