Mexico

Russia

POWER DISTANCE

93

INDIVIDUALISM

39

MASCULINITY

36

UNCERTAINTY AVOIDANCE

95

LONG TERM ORIENTATION

81

INDULGENCE

20

Comparison with

Dissonance zones

LONG TERM ORIENTATION. In Mexico people exhibit great respect for traditions, a relatively small propensity to save for the future, and a focus on achieving quick results.

MASCULINITY. In Mexico people “live in order to work”, the emphasis is on equity, competition and performance and conflicts are resolved by fighting them out

INDULGENCE. In Mexico people place a higher degree of importance on leisure time, act as they please and spend money as they wish.

Cultural profile

POWER DISTANCE

81

INDIVIDUALISM

30

MASCULINITY

69

UNCERTAINTY AVOIDANCE

82

LONG TERM ORIENTATION

24

INDULGENCE

97

Recommendations

MASCULINITY

should emphasize competition between colleagues and work results

should clearly define goals

should be prepared for the straightforward statements of the partner

if you want to be respected and valued by Mexican partners, you should make decisions quickly and be tough on business matters

INDULGENCE

Allow for work/life balanc

High importance of leisure time

avoid doing business on weekends and holidays

LONG TERM ORIENTATION

should focus on current profit and profitability

should not insist on investment

be ready for a quick deal (immediately after negotiations)