THE POWER OF SOCIAL MEDIA

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THE POWER OF SOCIAL MEDIA

CONCLUSION

Humility, gentleness, and helpfulness go so much further and open doors you cannot imagine. Think from a higher level and try to see beyond today. Some hard work and insight will bring you to paths that will reward you so highly, it'll make the little inconvenience you incurred so worth it. (Gil, 2015)

Gil. (2015, August 27). 43 of The Best Social Media Marketing Quotes. Retreived from https:// eclincher.com/blog/43- of-the-best-social-media -quotes/

POINT

PROVIDE INFORMATION

Social media provides a great deal of information about the users, whether it is personal likes or dislikes, social connections and networks, or general emotional states in ways not previously available to others. As a result, judgments and perceptions of a person's credibility can be made from examining posts, tweets, or other indicators on social media. (Edward, Spence, Gentile, Edwards, Edwards, 2013)

Edward, C; Spence, P, R; Gentile, C, J; Edwards, A. (2013, September). Computer in Human Behavior. Retrieved from https;// www.sciencedirect.com/ science/article/pii/ S0747563212003767

It can be claimed that social media platforms, enabling free voice and video calls, the sharing of documents, links and any other type of information can be highly effective in improving the academic performance and students learning. (Willbold, 2019)

Willbold, M. (2019, April 27). Social Media in Education: Can they Improve the Learning? Retrieved from https://elearning industry.com/social-media-in -education-improve-learning

IMPROVE BUSINESS REPUTATION

With nearly half of the world's population using social media platforms, they're a natural place to reach new and highly targeted potential customers. Think people only connect with brands they already know on social media? Consider that 60 percent of Instagram users say they discover new products on platform. (Newberry, 2018)

Newberry, C. (2018, May 2). 23 Benefits of Social Media for Business. Retrieved from https://blog.hootsuite.com/ social-media-for-business/

73% on online marketers agree that their efforts in implementing a social media marketing strategy for their business has been effective. (Smith, 2019)

Smith, K. (2019, August 1). The Important of Social Media in Business. Retrieved from https:// www.lyfemarketing. com/blog/important-social- media-business/

INTRODUCTION

Social media is the collection of tools and online spaces available to help individuals and businesses to accelerate their information and communication needs. (Lake, 2009)

Lake, C. (2009, March 19). What is social media? Here are 34 definitions. Retrieved from https://econsultancy.com/what- is-social-media-here-are-34- definitions/