Images of Managing Change

planning

organizing

commanding

coordinating

controlling

top down hierarchy

treated lika a machine

encourage people

living organism

set of values

shaping actions

developing orgcapabilities

empirical rational strategies

effective change occurs when a change can be demonstrated as desirable and aligned

normative re-educated strategies

change occurs when people dispense with oldnormative orientation and gain commitment tonew ones.

power-coercive strategies

achieving chang by those with greater power in behavior then those with lesser power

partially intended change outcomes

Some but not all change intentions are achievable, affected by power, processes, interest and the skills

managers have great difficulty in achieving change outcomes

internal

external

Director

Navigator

caretaker

coach

interpreter

nurturer