Successful structure

Auto campaign

3. Manual Broad/phrase campaign

2. Manual Exact

4. Manual Competitors

5. Manual categories

7. Sponsored Display (same as manual categories)

9. Manual Exact from Reports

11. Sponsored product (place ads on our listing)

13. Auto (Low Bids)

15. Manual Exact Video ADS

17. Sponsored Brand Manual Exact

6. Sponsored display (same as manual competitors)

8. Manual Competitors from Reports

10. Sponsored Display (Place ads on our listing)

12. Manual categories video ADS

14. Manual competitors Video ADS

16. Manual Broad Video ADS

18. Sponsored Brand Manual Broad