Categorii: Tot - psychology - qualitative - analysis - interview

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Qualitative research method

Qualitative research focuses on understanding human behavior, perceptions, and social phenomena through non-numerical data collection methods. This approach is widely used in disciplines such as psychology, sociology, and anthropology, leveraging less formal and more conversational techniques like open-ended questions and one-on-one interviews.

Qualitative research method

Qualitative research method

Type in the name of the company you are going to have an interview with.

Characteristic

How ambitious are you?

Build trust with the researcher
Information obtained

Unadulterated

Raw

Solving complex issues

Where and how do you see yourself in 5 years time?


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Breaking down

Easy to read & understand participant

Meaningful inferences

Different forms in collect data

What are your long-term goals ?


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Observation
Documents
Interviews
Collect data in real-time

What are your short-term goals ?


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Participants experience real problems

Types of Qualitative research

Process of observation
Primarily used in equate quality differences
Gather systematic data
Subjective methodologies
Recording keeping
Similar to going to a library

Journal

Articles

Books

Similar sources information
Existing reliable documents
Case study Research
Difficult to operate
Use in explaining

an entity

An organization

Use within the area of

Social science

Education

Development valuable quality research
Past few years studies
Ethnographic research

What experience have you got from your previous jobs? Make sure you specify all your previous work experience, part-time jobs, vacation jobs, voluntary work, and unpaid work experience that are relevant for the position you are applying for.

Constraints

Depends on the expertise

Infer the data

Observed

Analyze

Time consuming

Target audience

City

Organization

Studies the environement of sample target
In-depth observational method
Focus Group

Describe a typical work day in your previous/current position.

Testing new products
Expensive method
Online survey
Elements

Questions

How

Why

What

Limit number of respondent

6-10 respondent

One-on-one interview

Why will/did you leave your existing/last job?

Face-to-face/On call interview

Collecting meaningful data

Opportunity

Motivation

What people believes

Invites opportunities

Detail in-depth

Personal interview

What is Qualitative research?

Do you fully understand what this position implies?

After you've made some research on the company, read the job description thoroughly, and try to fully understand what your responsibilities will be.

Based on disciplines
Anthropology
Sociology
Psychology
Questions asked

What would you do on the first day?
What about the first week(s)? Fill in some of the actions that you are planning to take.

Allow in-depth and further probing and understant the respondents feelings and motivation

Conversational method
Open-ended questions
Less formal

What do you think the main challenges will be?


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Collecting a non-numerical data

What will be your main tasks?


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When to use Qualitative research

Are you qualified for this position?


Interviewers will want to know whether or not you are able to do the job.

Answer the questions from this section and see if you are the right person for this position.

Gathering perception data of organization and product
Exploring demographics, segments and group target
To study the reaction of your respondents

What is the most compelling reason you should be hired?

Understanding participants behaviors and traits

What can you do for this job that other candidates can't? Why?

To understand your weakness and strengths

Which qualities were easily observed by your colleagues and/or your former/existing boss?

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Studying the product to strengthen your ideas

What are your weaknesses?


Examples:

stubbornoverly critical, can't accept authoritytoo demandingtoo talkativetoo quiettoo sensitivelacking assertivenesslacking social tact
Developing and generating new idea

What strengths qualify you for this job?



Example:

ambitiousgood communicatorfocuseddeterminedadaptablecuriousoptimisthard workerhonestpoliteco-operativeself motivatedenthusiasticgood leaderstrategic thinkerquick learnerflexiblegood problem solver

Data collection and Analysis

Research the company

You should find and learn as much as you can about the company where you are having an interview.

The interviewer will want to see what you know about them and why you chose the company.

Doing your homework will show that you are really interested.

Data analysis

What do you know about the company's main goal and vision?


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Media

Text document

Audio recording

Video

Notes

Analyzed social life of the participant
Decode word and action
Data collection

Why do you want to work for this company?


Think of what you can do for them, not of what they can do for you.

Apply holistic, rich and findings to emerge through careful analysis
Provide detail insight of respondent
Helps to explore decision making
Non-numeric