Set up a yoghurt ice cream store
after "A" Levels Exam - PDG 0212
Group 5

c11

Scarcity

Unlimited wants for milk, limited supply of milk

Increased cost of production

High price of milk

Opportunity Cost

If choosing to go university

Experience in enterprise-related skills
(trading & marketering)
No profit (econiomical gains)

If choosing to set up shop

A Degree in University that you would want
(Qualifications) + First Class Honours

Choice

Set Up Yoghurt Ice Cream Stall

May earn high income if successful

Go To University

May gain academic qualifications for future career

Demand

Income Of People

- Income of the consumers increases
- An increase in their purchasing power
- Thus they would be more capable to afford yoghurt ice cream
- Higher demand resulted

Competitors in Ice cream

- Other brands of ice-cream might come along
- Hence, subsitutes (goods in competetive demand) exist.
- If the price of other brands are lower than that of Yoghurt Ice Cream, demand drops and vice versa.

Taste and Preference

- People nowadays have different food preference.
- More prefer healthier food.
- Hence demand for Yoghurt Ice Cream would increase since it is far healthier than other products.

Population

-Size of population increases>demand for many products like yoghurt increases

Supply

Determinants

Price

Price of product

the higher the price, a higher quantity will be supplied, ceteris paribus

Non-price

Cost of production

Higher cost of production, lower profit. May switch to alternatve products to sell

Changes in factor(input) prices

Cost of hiring external labour to
man the ice cream stall

Cost of renting the stall and machinery(if not bought)
and maintenance of both.

Cost of raw materials such as milk and ice cream

Maintanence Costs

State of technology

Improvements in ice cream machine and labour performance

Techniques of production

Organisation and management

Quality of ice cream and milk

Natural factors

warm weather> increase supply of Yoghurt ice cream to prepare for a rise in number of consumers

Size of industry

-the only industry to make Yoghurt Ice Cream
>must make everything by himself
>>so supply lower

Technology!!!!

Technology Improvement >
> Cheaper, more efficient methods
of production >> Easier to produce
Ice Cream

Goverment subsidies

Goverment may subsidise production of healthy food as part of campaign to promote healthy living amongst the citizens>Lower cost of production of Yoghurt ice cream>increase in supply of the food