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Buyers
Age
Age range
Gender
Gender
Occupation
Industry your buyers come from
Location
Location
Competitors
Strengths
Strenghts
Weaknesses
Weaknesses
Pricing
Pricing
Online presence
Social media
Mission Statement
Key market
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Contribution
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Distinction
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USP
Unique features
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Emotional needs
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Short phrases
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Benefits
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Marketing activities
Social media
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Newsletters
Topic
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Content
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Name
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Goals
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Budget
Outline sales funnel
Leads
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Site visits
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New deals
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List operational costs
Budget
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Benefits of Sales
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Advertising
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