Influence - the capacity or power of persons orthings to be a compelling force onor produce effects on the actions, behavior, opinions,etc.
New Influencers
Internet / World Wide Web
Social Netowrking Websites
Bloggers
RSS Feeds
Online News
Movies
Commercials in movie theatres
New influence drives the market bykeeping up with relevant events. Thereopinions, news,and information from individualsall over the world.Influencers on the internet have voices of the new media stream. Some have thousands of followers and can really make buzz aboutanything they talk about.Social awareness has prospered greatly. People can communicatein so many different way about anything thats happening, polotics, news,corporations, health, food, etc...Industries have really gotten to influence people in different ways.Social networking websites like Twitter, YouTube, Facebook have given the peoplea voice. Consumer behavior has changed because of all this, people now get influencedmore in these ways because it is current in the times.
Old Influencers
Outdoor Print/Ads
Television
News Paper/Books
Radio