Marketing Action Plan

Market research

Buyers

Age

Age range

Gender

Gender

Occupation

Industry your buyers come from

Location

Location

Competitors

Strengths

Strenghts

Weaknesses

Weaknesses

Pricing

Pricing

Online presence

Social media

Mission Statement

Key market

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Contribution

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Distinction

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USP

Unique features

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Emotional needs

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Short phrases

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Benefits

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Marketing activities

Website&Blog

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Social media

Facebook

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Twitter

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Instagram

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Pinterest

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Newsletters

Topic

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Content

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Name

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Goals

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Budget

Outline sales funnel

Leads

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Site visits

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New deals

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List operational costs

Budget

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Benefits of Sales

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Advertising

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Set goals

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