Iam right, you are wrong
emotions
emotions can change someone's mind
confidence
the self confidence of some people make the ignore any other argument ideas.
thoughts
people think that everyone is thinking in the same way as they do.
confirmation bias
people disregard the data what they do not believe and they stick to their cognitive bias.
fear
it works when people are already stressed and it may creates false believes.
evidence and credibility
people are always with the ideas of the expert people who know more and have more knowledge.
opinion
people believe in the popular ideas even if it is wrong.
good purpose
people tends to the positive feedback
believes
use only the data that they believe and it is hard to change someone believes even it is false.