before answering such a question we need to understand what sustainable development stands for. Follow subcategories of this theme in order to visualize the rest of idea.
f1
1.
triple bottom line
r
Social, Economic, and environment:These three factors where always there, especially when diluting these 6 capital drives:1. Financial 2. Physical 3. Social 4. Intellectual 5. Human 6. Natural
2.
increased call for responsibility
A.
The downfall or government action
B.
Ethical Consideration
3.
Stakeholder Theory
r
Stakeholder Theory:Compromises the influence as well as increased engagement of their customers. For example having a product of service with high existence value would in turn increase the total value of the other products or services.
Increases TV thru existence value
4.
Creating and Protecting Value thru SD
Financial Value tool
r
the Financial Value tool is the include the following factors:1) a stakeholder Analysis - Risk Vs. Impact Matrix2) NPV - NPV of SD = NPV(2) - npv(1)3) Value Protection (or maintenance/ Total Value) - Direct Value Creation vs. Indirect Value Protection, e.g. delays or disruptions caused by law or environmentalists4) value Creation (Cost-benefit Analysis) - Newmont Value Creation5) Risk Quantification (Risk -benefit factors)6) Quality of Sustainability (time factor) 7) Monte Carlo Simulation (distribution)
5.
Partnering
Part of network theory
Tie-level Concept
r
The Tie-Level Theory (Kilduff & Tsai, 2003) forms part of a theoretical framework (4 theories):1) focus on people 2) prefers to build a relationship with organizations that have an emotional, collaboration tie with. Social Media Network includes:a) Strength of relationship b) Reciprocity c) Multiplexity (i.e a company or NGO's name keeps popping up) Notes:Other Theories Include:I) Stakeholder theory (Donaldson & Preston, 1995)ii) Sustainable Development Business (Rainey, 2006)ii) Motivational & Challenge Theory (Mendelson & Polonsky, 1995)
Be able to scale up
10.
understand the various benefits of SD
A.
rise of energy costs
B.
Increases costs of emission
C.
Need to become more efficient
D.
Reputation
marketing
9.
adding and changing the supply chain value
8.
Resource Dependency theory
A.
Shared Value Creation
B.
Networking needs
7.
The need to implement these changes into the co. core values
A.
Building New Business Models/more sustainable
B.
Accounts needs to include non- financial variables
C.
Part of the whole strategic vision
r
The difference from any other form of scaling is the shift towards:1) more ethical 2) long term 3) and sustainable business modelsThis again is beyond the first mover in advantage. After the global crisis and the environmental impacts companies in the nearer future will face an unprecedented challenge unless we scrape various outdated business models. This is a call for a shared support which calls in the responsibilities of all of the other companies. However, the chain has started some of the biggest and most successful companies have embraced the challenge example:Vodafone Nike Ikea IBM MicrosoftHSBC bank Hotels Therefore the question is not why but why not. Why are not the private companies seeing this is an opportunity to scale up? What are the number of challenges that researchers have been failing to discuss?
6.
Become an active promoter for SD
The crack point where companies need to feel part of something larger before going unto the next step
Level of Involvement :
r
1) Challenge 2) Sparring Partner 3) Financial Contribution 4) Product Endorsement5) Company Endorsement 6) site or project dialogue 7) strategy dialogue 8) project joint venture or strategic joint venture Elkington & Fennel (1998)