Building the MS Fitness Pro Empire From Scratch On a Shoestring Budget
Who Owns It & How?
I formed an LLC
I am the member/mgr
Capital
$2K and change
Spend Wisely
Where Is Empire Located?
Currently YMCA
IC
Currently Mobile
Parks
Homes
Future Goal: Self-Owned Spot
Why Do I Want It?
Convert Passion to Profit
Be My Own Boss
To Prove That I'm a Champion in Life
I Can't Keep Living On a Shoestring
How Much Time Will I Devote?
Whatever It Takes, But Need Room 4 Tammy Time
Am I 100% On Board For Completion?
I Do What I Say I'm Going To Do
Am I Honestly Capable of Completing Goal?
As Long as I have a positive coach that provides me with additional knowledge and continuous motivation.
I must remember that this is not a sprint!
Schedule Tammy Time, Church, Family activities
Am I =/> Circumstances That I May Meet Along the Way?
1. Victory is always possible for the person who refuses to stop fighting (Napoleon Hill)
2. It's better to have died while standing on your feet while fighting rather than have fallen to your knees and given up.
Am I Willing to Jump Thru Hoops & Staying w/Underground 2.0 and It's Members 'Til I Realize Success?
As Long As the Hoops Are Good For My Morale
Completion Date
Short -Term: 2.5 years
Long-Term: 5 years
Legal Protection
My J.D. and Legal Knowledge
Maybe Take Bar Exam; Retain Atty Friend
Hire Smart Accountant
Insured
Brand Identity
Who is Ms Fitness Pro
Killer Product
Fitness
Seminars
See mindmap for seminars
Public Speaking
See mindmap for public speaking
Training 4 Cyclists (see mimdmap 4 cyclists)
Road
Individual
Youth
Adult
Team
Track
Youth
Adult
Target
MS #1 Obesity
Cyclists Dreaming of Podium
Other Athletes
Toolbox
Bag of Tricks
Underground
Marketing
Social Media
Local News
Jackson Free Press
Northside Sun
TV
Walking Billboards
Irresistable Offer
Guarantee
Subtopic
Sales Tactics
Presentation of MS Fitness Pro Services
Presenting Plan/Package Options
Closing
Overcoming Objections
Referrals
Current Clients
Massage Therapists
PTs
Drs.
Media
Event Contacts
Retention Strategies
Go Out of The Way To Keep Cs Happy
Provide Quality of Service C Can't Find Elsewhere
Continuous Learning To Provide Out-Of-Box PT Sessions