Marketing 4PS
Product
What's necessary ?
Do a market research
Invest money
Conduct surveys
Have a look at competitions
Analyse the market
Goal
Innovate= Create = launch a product
Improve the quality of an existing
Satisfy customers= appeal to clients
Meet a demand
Make your clients like easier
Solve a pbl
Place
Options
On the Web : ( online)
In shops (online)
Physical shops
Stores
Bricks and mortars
In Malls
Goals
For customers to see the prod
To reach customers
Price
It depends on
Quality / Valve of the product
The money clients are ready to spend willing
The production costs
The profits you want to make
Pricing statgie
To be competitive
Adapt to the market
Decrease the price, to attract more customers
Increase the price to attract wealthy clients
Promotion
Options
Social media
The intenet
Ads broadcast on TV/ the radio
Goals
Increase brand awareeness
Advertize/Promote
Increase popularity
Boost sales
Be known