Related
Similar
Cultural Identity
Often Related
Often Related
Has become less relevant due to growth
Often Related
Feeds into fast fashion in an attempt to keep up with the more wealthy (trend/fashion-wise)
One of the biggest factors
Gender Identity

The World of Fashion: A Complex and Interrelated System

Individual Factors

Needs

Social

Group Affiliation

Religion

Politics

e.g. Nazi's Germany, MAGA hats

Similar Aesthetics/Values/Interests

E.g Goths, Hippies, Punks

Workplace uniform

Conformity

Modesty

Immodesty

Empowerment of women

Women in the workplace

Clothing became less gendered because gender didn't equal role anymore

Made it easier for non-binary/transgender individuals to express themselves

Physical

Protection/Safety

e.g. hard hats, vests, construction boots, etc.

Psychological

Status

e.g. a queen's crown, gowns at a ball, etc.

Could also relate to military

Individuality

Personal taste

Identity

Finances

Rich

Can afford higher end clothing

Can take part in trends

Poor

Can't afford higher end clothing

BY ZOE TAUSKELA

Fashion System

Industry Levels

Haute Couture

Couture

Ready to wear

Fashion Media/Promotion

Fashion Magazines

e.g. Vogue, Elle, etc.

Fashion Shows/Red Carpet

Celebrity/Model Endorsement

Manufacturing Levels

Primary

Research/Data Analysis

Raw Material/Textile Industry

Fibres

Fabrics

Secondary

Manufacturing

Producers

Manufacturers

Product Development Team

Wholesalers

Distribution

Tertiary

Retail Industry

Stylists

Customer

Salespeople

Customer

Cultural Influence

Religion

Bindi

Cross

Hijab

Traditional Sikhs

Mormon Missionaries

Economy

Growth of Middle Class

Ready-to-wear/Mass production fashion

Fast Fashion

More readily available to everyone

Fashion not just a thing to keep modest, but a way to expressive yourself

Tech Revolution

Travel

More accessible travel= Less expensive to buy overseas goods (therefore making fashion more affordable)

E.g. Plans, Trains, Boats, Cars, etc.

The Spinning Jenny

The first of it's time- lead to more tech discoveries

Cotton Gin

Making cotton production more efficient

Pop Culture

Influence of Celebrities/Media

Traditional Media

Red Carpet Events

(Haute Couture's influence on ready-to-wear fashion)

TV/Film

The want to dress as a favourite character

Examples

Outer banks: Teens dressed more "beachy" (started "VSCO girl" trend)

Euphoria: Influenced teens to try more outgoing colours in makeup and fashion

Set in different time: Resurgance of that time period's trends

Examples

Stranger things: lead to resurgance of 80's trends

Bohemian Rapsody AND Rocketman: lead to resurgance of 70's/80's looks (in addition to interest in the music mentioned)

Once Upon a Time in Hollywood: lead to resurgance of 70's clothes

Advertisement Industry

Social Media

Ad Campaigns

#OOTD Posts

Trends can be shared quickly, therefore created quickly