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Empathy Map Template

Empathy Map Template

The axis empathy map template guides you through 4 categories of information about a user persona. Fill out each category to get an in-depth overview of your users/clients.


Keywords: empathy map, empathy maps, empathy diagram, business diagram, customer, customers, user, users, user personas, potential clients, business mind map.

Empathy Map Template

Empathy map (axis) template

This template uses two axes to split the screen into four areas. Fill out each area to perfectly portray your business's user personas.

This will help you develop a marketing strategy. After you identify all aspects, you get to know your user personas, and you can develop an improved strategy to grow your business.

Add user persona's action

Add what user persona does (actions).

These are the user persona's actions and behaviors regarding your brand/business (for example: price comparison, research, making a pro/con list, looking for recommendations, etc.).

THINKS

In this category, you need to add what user persona thinks about your product/service or brand.

These thoughts are internal, and usually, they are not shared or expressed.

FEELS

In this category, you need to add how your product/service makes the user persona feel.

DOES

In this category, you need to add what user persona does.

These are the user persona's actions and behaviors regarding your brand/business (for example: price comparison, research, making a pro/con list, looking for recommendations, etc.).

SAYS

In this category, you need to add what user persona says about your product/service or brand.

You can find these phrases in reviews, email feedback, social media posts, etc.

Add user persona's feeling

Add how your product/service makes the user persona feel.

Add phrases the user persona says

Add phrases the user persona says about your product/service or brand.

You can find these phrases in reviews, email feedback, social media posts, etc.

Add phrases the user persona thinks.

Add what user persona thinks about your product/service or brand.

These thoughts are internal, and usually, they are not shared or expressed.

USER PERSONA

为什么使用 Mindomo 思维导图模板？

思维导图可以帮助你集思广益，建立概念之间的关系，组织和产生想法。

然而，思维导图模板提供了一种更容易上手的方法，因为它们是包含特定主题信息和指导说明的框架。从本质上讲，思维导图模板确保了将特定主题的所有元素结合在一起的结构，并可作为个人思维导图的起点。思维导图模板是一种资源，可为创建特定主题的思维导图提供实用的解决方案，无论是用于商业还是教育。

Mindomo 为你带来智能思维导图模板，让你毫不费力地运作和思考。

模板具有各种功能：

描述性主题

带背景文字的主题

默认分支

删除模板数据

您可以从Mindomo的商业或教育账户中选择各种思维导图模板，也可以从头开始创建自己的思维导图模板。任何思维导图都可以转化为思维导图模板，只需在其中一个主题上添加进一步的指导说明即可。

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