Kategorier: Alle - marketing - buyers - segmentation - opportunities

af jhon jairo hernandez 6 år siden

258

concept map

The process of international marketing involves a comprehensive approach to understanding and satisfying customer needs and desires on a global scale. By focusing on identifying the most effective methods to fulfill these needs, companies can strategically align themselves to provide maximum satisfaction.

concept map

five steps

analyze

international marketin

underfullfilled

unfullfilled

potential opportunities

potential buyers

internacional marketing

identify

demand
segmentation market

develop international marketing

prices and promotion

places

products

market potition

market targeting

process od the international marketing

fucusing on the needs and wants of customer
identifying the best method of satisfying those needs and wants

orienting the company towars the process of providing that satisfaction

marketing organizational objetives