Carla Cavazos A01194422 Gabriel Villarreal A01194396
Shell, Inc.
Oil Price
Ethical Concerns
Detachment
No prejudice towards Shell or oil business in general
Disclosure
Divulgation of info given by focus group
Deceitful
Trust in market researchers: focus group.
Plagiarism: second hand data used correctly
Secondary Research
External
Media Articles
General media info and data. New laws.
http://on.cfr.org/1furMiD
http://on.wsj.com/1T9VLQj
Government Publications
New Laws and useful info.
http://1.usa.gov/1Q4MmVW
Market Analysis
Trends of the oil industry
Other companies of annual reports
Internal Sources
Company Annual Reports (price of oil bought, price of oil sold).
Search for price variations
Primary Research
Observations
Help predict changes in market for the future
Observe trends and changes in oil market
Focus Group
Gather opinions
Group of experts in
