Kategorier: Alle - visual - consumers - merchandising - sales

af Sergio Perez 5 år siden

435

The Merchandising

Merchandising involves strategies to present products appealingly to consumers, encompassing tasks like setting up promotional displays and organizing shelves. Merchandisers oversee the journey of a product from its arrival at the store to its purchase by a consumer.

The Merchandising

The Merchandising

Merchandising takes into acount how your products come a cross to consumers

Activities Carried
Tracking results of merchandising efforts
Setting up promotional displays

Merchandisers are responsible for everything that happens to a product from the moment it is delivered to the store to the moment a shopper picks it up off the shopper picks it up off the shelf

Such as organizing shelves
Out by both marketing and sales

Almost any brand with a physical product uses merchandising tactis. From grocery merchandising, to cosmetics merchandising, to beer merchandising

Visual Merchandising: Catching consumer's eyes

Examples

Cross displays

Pop displays

Loindow displays