THE ULTIMATE GUIDE TO MERCHANDISING TO 2019

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THE ULTIMATE GUIDE TO MERCHANDISING TO 2019

MERCHANDISER JOB DESCRIPTION

Marketing is based on recording sales and Marketing data

Factors such as screen color, design, environment, and theme are important for the desired marketing.

The promotions, the labels, the location of the shelves must be registered citing data about their competitors.

Merchants should pay attention to the aesthetics of their common exhibitors, focus on the presentation of clean products. It is a predecessor approach, keeping track of orders, out of stock stocks generate a direct loss.

Paying attention to marketing data helps you make better informed decisions in the future.

Organizational audits are carried out periodically, such as: visual marketing: they focus on visually attracting consumers, including shop windows, exhibitions, POPs, and crossings.

What is Merchandising?

The responsibility of a merchant includes: collaborating with suppliers, manufacturers and retailers.

Almost all brands with a physical product use marketing tactics, the job description of the merchant is responsible for everything that happens to a product.

It is to take into account how your products reach consumers and apply certain techniques, it can consist of activities such as: sales, organization of shelves and promotional screens.