The Ultime Guide To Merchandising To2019
What in Merchandising
Merchandising takes into account how your products come across to consumers as they interact with them in a retail setting and applies certain techniques to make those interactions as impactful as possible
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who does merchandising?
almost any brand whit a physical product uses merchandising tactics from grocery merchandising to cosmetics merchandising to beer merchandising catching the eye of the shopper is integral to increasing sales
Merchandiser Job Description
Merchandisers are responsible for everything that happens to a product from the moment it is delivered to the store to the moment a shopper picks it up off the shelf
Some of the responsibilities of a merchandiser include but are not limited to
Collaborating with suppliers, manufacturers,and retailers to ensure proper execution of merchandising plans
Ensuring retailer complice with merchandising strategies
gathering information on market trends and customers reactions to products
Analyzing sales data - reporting growth, expansion and change in markets
Maintaining inventory of products
Creating and organizing promotions and advertising campaigns