Chap 1: introduction to Financial management

Financial management meaning

Activities or decision

Main objective/Goal

Non financial objectives

Preserve照顾 wellbeing stakeholder , xharm interest

Establish brands& quality standards , practice good ethics

Establish effective communication with customers, supplier, employees , direct economic link

Factor affect stock/share price

Financial Manager responsibilities/Roles 有5个

Motives of holding cash 有3个

Cash flow problem有4个
做生意亏,东西起价,要做大生意,季节性生意

Business loss

Inflation

Growth

Seasonal business (sales)

Ways to overcome cash shortages钱不够(有4个)

Postpon延迟 cash outflows

Accelerate增加 cash inflows

Sells assets/investment

Obtain financing(borrows)