Impacts of exhibition events on destination marketing in Vietnam: Case study of Ho Chi Minh city
Introduction
Literature review 1: theories- 3000 words
Destination marketing theories
definitions
its impacts on economy, society and culture
exhibition events theories
overview exhibitions
Its impacts on economy, society and culture
Frameworks related to destination marketing and exhibitions
.
Literature review 2: Comparison and finding exhibition impacts: Case study of Ho Chi Minh city-1500words
contemporary studies related to destination marketing of international exhibitions: abroad countries
contemporary studies related to destination marketing of international exhibitions: Ho Chi Minh City=>venvue spaces or covid pandamic
Sumary and identify futher research area
methodology
analysis and finding out
Subtopic