MARKETING LEMP 2020

Plus de détails

VALOR ACTUAL NETO (VAN)

par Saul Venegas

PRONOSTICOS

par Cristina Hernandez

Marketing y Comunicación

par alejandra canizales

Recursos financieros

par valeria calderon serna

Objetivos 2020

You can now Download your mind map and use it to communicate with your stakeholders.

It can then become the basis for detailed planning and scheduling.

Enter your project name

Begin by typing your project name into the Central Topic.

Plan de trabajo

Correos Electrónicos

Llamadas telefónicas

Visita Clientes

Posicionamiento de la marca

Publicidad paga

Type in one or more project activities.

Examples include:

Requirements collection and analysis
Research and problem-solving
Design and architecture
Completing deliverables
Acceptance testing and feedback
Support and maintenance

Cada dos día

Add the timescale for this activity

When will this activity take place?
Type in an approximate date or a project stage.

Eventos

Medios de Comunicación

Valla Publicitaria

Av Suba Calle 105 - sentido Sur/Norte

Valor mensual $15.000.000

Revistas

Semana

Pagina 2 y 3 - doble pagina

$18.000.000 + IVA

Publicación una (1) Página

$8.900.000 + IVA

Periódicos

Radio

Radio 1 88.9FM

$ 422.000 + IVA

$ 316.000 + IVA

$ 253.000 + IVA

La Mega 90.9FM

30 Segundos

$ 482.000 + IVA

20 Segundos

$ 361.000 + IVA

15 Segundos

$ 289.000 + IVA

Television

RCN

Caracol

Franja Noche 19:00L/D

$23.560.000 + IVA

Franja 12:30pm L/D

$8.570.000 + IVA

Franja 7:00am L/V

$2.915.000 + IVA

Pagina Web

Visitas

Include a project review?

The project review meeting takes place once the project has been closed, and examines the processes that led to both success and failure in the project.

Add a description of the meeting goals in the Notes panel

Posicionamiento en Google

Include quality reviews?

If you have specific quality criteria to meet or have a quality regime in your organization, you may need to conduct periodic reviews to ensure that the project could pass an audit at any time.

Add a description of the meeting goals in the Notes panel

Publicidad 3 veces por semana

Redes Sociales

Youtube

Inversión de al menos $10USD al día

Promedio de $7.860.000 anual (240 días)

Promedio de $655.000 mensual (20 días)

Promedio de $35.000 por día

Twitter

Instagram

Inversión de al menos 13USD al dìa

Promedio de $10.080.000 anual (240 dìas)

Promedio de $840.000 mensual (20 días)

Promedio de $42.000 por día

Facebook

Add a communication/collaboration tool.

Examples include:

Physical meetings
E-mail distribution lists
Instant messaging and virtual meetings
Local or cloud-based file sharing
Online project management tools
Online discussion boards
Collaborative tools

Inversión de al menos

Inversión

Pago de personal

Desarrollo Tecnológico

Consumidor Ideal

Objetivo del servicio

“Suministrar información contable en tiempo real”

Add a user or user representative, such as:

Typical users
People who represent groups of users
People who will be testing your product or project

Relación Competencia

seis (6) software contable posicionados como marcas principales en el país

Add a customer representative.

These might include people who:

Define and agree on requirements
Monitor progress
Resolve issues
Accept deliverables

Dentro de los Cuales Tenemos

SAP

Loogro

Alegra

Helisa

Siigo

World Office

Servicios consumidos

en el año 2020 el servicio màs demandado es

Add an account manager

La facturación electrónica

Quienes Necesitan de Lemp

Sector Pùblico

Consorcios

Sector Privado

Add a project sponsor

Industrias

Alimentos

Subtopic

Construcción e ingeniería

Consultoria de proyectos

Ferreterías

Constructoras

Valor producto

Membresia Vitalicia

Desde $10.000.000

Se cobrara a las empresas grandes y varia el valor dependiendo el tamaño y movimientos financieros.

Valor Trianual

$3.434.400

Add a strategic reason for this project.

Valor Bianual

$2.544.000

Type in a key benefit from this project.

Examples include:

Creating new opportunities
Gaining a competitive advantage
Solving a key problem
Developing new knowledge

Valor Anual

$1.526.400

Type in an estimated cost

For example:

Internal staff costs
Contracted labor costs
Outside services
Capital costs and materials
Opportunity costs - what else will not be done

Producto Ofertado - Software Contable

Facturación

POS

Ventas

Type in an assumption

Examples include:

Resources will be available
Technology will work reliably
Materials costs will stay the same
Another project will finish on time

Nominas

Abarca

Type in a project constraint

For example:

Production line 1 is not available
Design resources must be released by September
Salary budget cannot be increased

Provisiones

Edicion, herramientas, asistencia

Novedades

Rete fuente

Reportes

Certificados Laborales

Beneficios

Prestamos a empleados

Seguridad Social

Pagos en bloque

Empleados

Liquidación Nòmina

Compras

Resource

Add a key resource that your project will need.

For example:

People
Equipment
Materials
Services and expertise
Short term finance or capital investment

Tesorería

0

Type in the name of a milestone for your project.

For example:

A strategic decision
Signing an agreement
A key meeting
Acceptance of a deliverable

Egresos

Ingresos

Enter an approximate target date for this milestone.

Contabilidad

Configuración y/o Creación

Type in a project deliverable

For example:

A key document or agreement
Some equipment or working software
An event, such as a demonstration or training

Libros Oficiales

Edición de documentos contables

Inventarios

Exògena

Bancos

Clientes

Centro de costos

Proveedores

Tipo

Terceros

Cuentas