SOCIAL MEDIA TERMS & CONCEPTS

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SOCIAL MEDIA TERMS & CONCEPTS

IDENTITY

FALSE ADVERTISEMENT

People can mask their identity on social media, and pretend to be someone else talking online. A popular television series that busts fake online profiles is Catfish on MTV. (I highly recommend it.)

Subtopic

SOCIAL GROOMING

In Judith Donan's journal, the readers learn that certain applications for social media accounts can improve one's social grooming.

AESTHETIC

People are able to develop an aesthetic online with social media outlets such as Instagram. And example of this is posting photographs that blend well together and reflects the user's personality.

AUTHENTICITY

Social media pages can be deceiving. People are able to control what is and isn't posted on their account, covering up the "truth."

INFORMATION

LEAKAGE OF INFORMATION

Since social media is online, users can potentially get hacked. This can result in personal information like phone numbers, private photos, and passwords being leaked to the rest of the internet.

PERSONAL INFORMATION

Certain social media outlets reveal a lot of personal information. Snapchat can expose one's current location, Twitter can show followers what tweets have been liked, etc.

ALGORITHMS

Many social media outlets can pick up what a user likes to see on their feed/dashboard. For example, Instagram no longer shares posts in chronological order, but instead, shows content the user might like. This is based off the user's previous "liked" history.

CURRENT NEWS

Many people use social media as a source of news. Particularly wth Twitter, people find their information on there. Lots of news channels use these mediums to share condensed news to users.

ONLINE RESOURCE

SHOPPING GUIDE

Small and large business can lure customers to buy items directly on social media. For example, Instagram has a new feature that allows the user to click on items on a photo and check out the prices.

PUBLIC PROMOTING

Social media can be a useful source to promote businesses and boost campaigns for non-profit or political purposes.

ONLINE CAREER

Because of the advancement of social media, people found ways to make money off post content on different platforms, such as but not limited too; Youtube, Instagram, and Snapchat.

CAREER NETWORKING

Social media can be a great tool for getting one's name out there, and connecting employers & companies. Sites like Linkden allows people to put their resumes on the internet and make great networking connections.

RELATIONSHIPS

RELATIONSHIP WITH SELF

Social media can be a blessing or a curse, depending on the person's mindset. Social media can allow you to feel joy and provide comedic relief (people love memes). However, social media can warp one's relationship with themselves by becoming too attached to other people's opinions/thoughts.

ONLINE FRIENDSHIPS

It became easier for people to meet friends through online. Similar to romantic relationships, friendships can be formed through social media, especially Instagram and Twitter.

TOXIC RELATIONSHIPS

Social media can also be used as a negative tool for toxic relationships. People can "stalk" their significant other online and use online information against them in fights.

ROMANTIC RELATIONSHIPS

People can use social media to find romantic partners online. This opens up a whole new dating pool, allowing people to interact despite distance.

GRATIFICATIONS

POPULARITY

When people post good content on their soclal media pages, other people will respond with likes/comments/shares, boosting one's popularity online. This can be satsifying for the person, especially if they worked hard on their content.

COMPANIONSHIP

People turn to social media to keep themselves occupied. When people feel lonely, they can use social media to connect with others and have fun.

RELAXTION

Certain social media content can help users feel relaxed. Content called "ASMR" (autonomous sensory meridian response) is a popular choice for user who want to feel relaxed and go to sleep.

ESCAPISM

Social media users turn to the internet to forget their real-life problems. Sometimes, social media accounts can be another persona for the person; therefore, being on social media can be a way to getaway from reality.