USABILIDAD WEB
Begin by typing in the name of your organisation.
2.1.) La usabilidad se puede considerar como la capacidad del producto software para permitir que usuarios específicos logren realizar tareas específicas con productividad, efectividad, seguridad.
Type in the name of an industry or sector in which your organisation competes.
This mind map will help you to analyse your position in that industry.
Estado del arte en la evaluación de artefactos web
Deben ser sistemáticamente tenidas en cuenta durante el proceso de desarrollo a modo de garantizar la calidad en consideración de la satisfacción de los requerimientos de los diferentes perfiles de usuario
Looking at the positive and negative forces in each market, type in a strategic action based on the importance and volume of the market, and the strength of negative forces.
Strategies may include:
- Making your products and services more competitive in this market
- Making your products and services more difficult to emulate, deterring others from joining the market
- Making your products and services more valuable when compared to substitutes
2.7.) Factores que influyen en la usabilidad
Diseño Del Sitio
EL USUARIO CONTROLA LA NAVEGACIÓN
NAVEGACIÓN
¿QUÉ TAMAÑO DEBE TENER LA PÁGINA?
LA PÁGINA DE INICIO
Diseño Del Contenido
DOCUMENTACIÓN EN LÍNEA
ESCRIBIR TITULARES
TÍTULOS DE PÁGINA
Diseño De Página
IMPRIMIR
MARCOS
HOJAS DE ESTILO
DISEÑO DE PLATAFORMA CRUZADA.
ESPACIO DE PANTALLA
2.6.) Principios o reglas de usabilidad
Jakob Nielsen
Is it easy for you to switch between suppliers for the materials and services you purchase?
Rate your mobility by choosing an option below:
We are locked into single suppliers and it would be expensive to change themWe could switch if we needed toIt is easy for us to use materials and services from multiple suppliers
Steve Drug
How many choices do you have in terms of suppliers? Are there many suppliers for the materials you use?
Assess your range of choice by choosing an option below:
We have trouble finding alternative sources of supply for the materials and services we needThere are a few suppliers for the materials and services we buyWe can purchase similar materials and services from multiple suppliers
2.5.) ¿Qué es la usabilidad?
Errores Más Comunes De Usabilidad
Do customers make enough purchases to negotiate their pricing?
Rate their purchasing power by choosing an option below:
Customers make significant purchases and demand discountsSome discounts are expected, but we can control themPricing is not usually negotiable and customers accept our pricing
¿Por Qué Un Sitio No Es Usable?
Is it easy for customers to switch between comparable products and services?
It is easy and inexpensive for a customer to switch from one vendor to anotherCustomers can switch if they are motivated toCustomers are generally locked into a product or service, and it is costly to switch
Definiciones
Are there multiple sources of comparable products and services?
Assess the customer's freedom of choice by choosing an option below:
There are many vendors with very similar products or servicesThere are only a few vendors of comparable products and servicesMost of the products and services have special features
La usabilidad [Olsina,99] es una característica de alto nivel -que se puede medir mediante el cálculo a partir de métricas directas e indirectas- y representa la capacidad o potencialidad del producto para ser utilizado, comprendido y operado por los usuarios, además de ser atractivo
2.4.) Como Los Usuarios Utilizan Realmente La Web
¿Por qué sucede esto?
Looking at the answers above, how do you rate your position against substitutes?
Customers can easily adopt substitutes and our product or service is not compellingSubstitutes are available, but customers usually prefer our type of product or serviceThere are few viable substitutes and our type of product or service is valued by customers
No aprecian cómo trabajan las cosas.
Is your product or service attractive, when compared to the substitutes available to customers?
Rate your position:
Our product or service requires more customer commitment and appreciation than many of the substitutesOur product or service is roughly equal to most of the substitutesOur product or service is a more compelling option than most of the substitutes
No hacen elecciones óptimas.
No leen las páginas. Las exploran
How essential is your product or service to customers? Are there many alternatives to buying from you?
Assess the range of alternatives:
Our product or service is optional, and/or it is easy for customers to find substitutesCustomers prefer to buy, but can find substitutes if motivatedOur product or service is essential, and/or there are very few acceptable substitutes
2.3.)Situación actual
Dado el índice de crecimiento único de la naturaleza de la web, está claro que la usabilidad está llegando a ser cada vez más importante para que los diseñadores del Web
Looking at the answers above, how do you rate the position of new entrants in the market?
It is both easy and attractive for new entrants to join this marketNew entrants could join if they perceive enough advantagesIt is both difficult and unattractive for new entrants to join
¿Cuál es el propósito del sitio web?
- Qué servicios se proporciona a los usuarios
- Apoyo técnico a los clientes
Rate the probability by clicking an icon below:
Probable: it is a profitable market and demand keeps prices highPossible: it is a growing market and could be profitable in the futureUnlikely: profits are low, and the market is already saturated, or even shrinking
El sitio web de una organización es una entrada a su información, productos y servicios. Como tal, debe idealmente ser una reflexión de las necesidades de los clientes que sirve
If a new organization wanted to join this industry, how big are the barriers to entry?
Assess the barriers by choosing an option below:
Few barriers, making it easy for others to walk inAnother organization could join with some dedicationSerious investment is needed to join this industry
2.2.)En que se diferencia de un producto software
En la Web el usuario no ha hecho una inversión en un sitio particular, y otras opciones son fácilmente disponibles y accesibles
Looking at the answers above, how do you rate your competitive position in the market?
Our competitive position is a negative force that makes us vulnerableOur competitive position is neither helping nor hinderingOur competitive position is a positive force for us
Las expectativas infladas del usuario de la tecnología del Internet pueden ser difíciles de satisfacer
Are there lots of similar players, or is the market dominated by a few players?
Rate the distribution:
A few major names dominate the market, but we are a minor playerThe market is not really dominated by anyoneA few major names dominate the market, and we are one of them
En la Web, los usuarios experimentan primero la usabilidad y pagan después
Rate your competitiveness by choosing an option below:
We often lose to competitorsWe win sometimes and lose sometimesWe win most of the time
En el diseño de productos y software, los usuarios pagan de antemano y experimentan la usabilidad después.
Assess the amount of competition by choosing one of the options below:
Lots of competitors, making it hard to get noticedA few competitorsAlmost no competitors and little choice
