Categorie: Tutti - persuasive - characteristics - purpose - networking

da bianca dudenhoffer manca 1 anno

204

COMM 252 (Second Half)

Effective communication in professional settings often involves sending goodwill messages, which are aimed at strengthening business ties and building goodwill. These messages should be short, sincere, and personal, fulfilling basic human needs for appreciation, recognition, and approval.

COMM 252
(Second Half)

COMM 252 (Second Half)

Networking

Extroverts
When to stop taking
Introverts
Just go for it - be brave
introverts can start communicating by talking about their interests
Take time to rest
If you nervous talking to people, start with easy interactions. Eventually, it's easier to just go up to people and talk. in relation to networking
If you use LinkedIn, make sure you fully utilize it instead of just for job hunting
Can network anywhere
Anybody can be a contact
Authenticity in interactions...find common ground
You want to focus on talking to many people instead of focusing on a few
Questions
How they got there
Industry

Letters

Envelope
Stamp in top right corner
Include name and address
Return address top left corner
1 inch margins
Ragged right margins
Left Adjust
Styles
Simplified
Modified Block
Full Block
Elements
Signature
Close
Message
Salutation
Subject
Reader Address
Date
Return Address

Goodwill Messages

Examples
Sympathy

Send shortly after

Hand-written

Congratulations

Share in success

Thank-you

Goodwill close

Include a few details

Short/Sincere/Spontaneous
Prompt
Personal
satisfy basic human need

appreciation

approval

recognition

Good business sense
Strengthen Business Ties
Build Goodwill

Persuasive Messages

Managing change/performance
Claim Request
Collection letter

Demand

Inquiry

Reminder

Sales Messages
Funding Request
Steps
Call to action
Benefit
Interest

Introduce the cause

Indirect
Persuasive Appeals
Ethics

Depends you ability to showcase how the reader can trust you

Emotion

Relate it to something to they care about

A sad anecdotal story

Logic/reason

facts/statistic

Purpose
Gradually influence someone and motivate them to action

Routine Messages

Types
replying

Information Response

Order Acknowledgment

Approving a claim

requesting

Information Request

Order Request

Requesting a Claim

Opinions on a matter

Sharing

Information Shares

Announcements

Instructional Memo

Informational Memo

Characteristics
Most common form of messages
Short/Concise
General Information
Approach
Direct