Branding strategies

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Branding strategies

Conflict is present everywhere in the world around us. We experience conflict on a daily basis, and it can be minor or major.

Conflict in a story is a struggle between opposing forces. Characters must act to confront those forces and there is where conflict is born. If there is nothing to overcome, there is no story. Conflict in a story creates and drives the plot forward.

cobranding

In this type of conflict, a character must take on society itself, and not a single person. The character stands at odds with societal norms and realizes the necessity to work against these norms. This is an external conflict.

Kanye the famous American rapper and Adidas is an example of co branding

Give examples of man versus society conflict in the real world.

Kanye West's footwear yeezys are Adidas brand but with a different name.

Co-branding is a marketing strategy that involves strategic alliance of multiple brand names jointly used on a single product or service

Give examples of man versus society conflict in a literary work.

Loblaws

This situation results from a protagonist working against what has been foretold for that person. While this conflict was more prevalent in stories where gods could control fate, such as in ancient Greek dramas, there are still examples of this type of conflict in more contemporary literature.

Loblaws is the most expensive when you consider cost per item over operation time

Since in real life we can't say that such examples of man versus supernatural, there are some superstitions that can influence a person's life.

Give examples of these superstitions.

Grocery distribution centres process large multi-temperature store orders of dry grocery, produce, fresh meat, deli meats, dairy, frozen foods, general merchandise.

Give examples of man versus fate conflict in a literary work.

Loblaws is also working with Canadian indoor farmers and greenhouses to ensure a steady supply of fresh production

Sobeys

repositioning

A more contemporary type of conflict, this situation results from humans involved in a struggle with man-made machines. This is an external conflict.

The term repositioning refers to the process of changing a target market's understanding or perception of a product or service.

As this conflict is more science fiction based, in real life we can't find such examples.

However, as technology became a big part of our lives there are some situations that man made machines affects our lives.

Find such examples.

Give examples of man versus machine conflict in a literary work.

no frills

This conflict develops from a protagonist’s inner struggles and may depend on a character trying to decide between good and evil or overcoming self-doubt. This conflict has both internal and external aspects, as obstacles outside the protagonist's force them to deal with inner issues.

A no-frills service or product is a pricing strategy that offers a low price that is obtained by removing non-essential features (ex; coffee or waiting room magazines). No-frills businesses operate on the principle that by removing luxurious additions, customers may be offered lower prices, than other retailers

Give examples of man versus self conflict in the real world.

Example of literary work

Give examples of man versus self conflict in a literary work.

Walmart

In this type of conflict, a character is tormented by natural forces such as storms or animals. This is also an external conflict.

represents 15-20 % of the total world sales from many of the manufactures it buys from

Give examples of man versus nature conflict in the real world.

Walmart is the world's largest retailer, operating stores in all 50 states, Puerto Rico, and in 27 countries, serving up to 100 million customers weekly.

Walmart buys direct from the source by cutting down intermediaries between produced and seller, they avoid the intermediary markups as price benefit to the consumer. Walmart procures at such a massive scale that they are able to command a lower price other than any other competitor.

Amazon is considered one of Walmart's greatest competitors, but surprisingly Walmart products are about 34% lower than amazon.

Walamart prices in comparison

reasons why they can competitively price these products compared to national brands

Subtopic

Walmart distribution method: Walmart operates its own trucks to move the goods from the manufacture to warehouses to retail outlets

Walmart uses rebranding a new private label brand called Free Assembly. In 2018, it debuted four new private-label lines: Time and True for women, plus-sized Terra & Sky, Wonder Nation for kids, and George for men.

Give examples of man versus nature conflict in a literary work.

Literary Work

re-branding

A situation in which two characters have opposing desires or interests. The typical scenario is a conflict between the protagonist and antagonist. This is an external conflict.

k-mart

Give examples of man versus man conflict in the real world.

since being the first in a consumer mind this will help a business to grab a major market share and have a sustainable business and that's why Walmart has recreated new brand names that doesn't exist

Rebranding is a marketing strategy in which a new name, term, symbol, design, concept is created.

Give examples of man versus man conflict in a literary work.