Categories: All - marketing - business - regulation - financial

by yoko SOTOMATSU 11 years ago

117

Yoko FY13 Task

The document outlines a comprehensive business planning strategy for the fiscal years 2014 through 2019, emphasizing a dual approach that combines bottom-up, country-based planning with top-down, global perspectives.

Yoko FY13 Task

Business Planning

Main topic

Schedule

Feb_Consolidation,Submit
Jan_Seconde Update
Dec_First Update
Sep-Oct_Regional Senario
August_Overview Release

Output Template by Region

FY15-19 Mid Term Plan
FY14 Annual PlanDetail
Financial Plan:Align to exsist flamework
Sales Plan

Action Plan

Revenue

# of Unit

For New Product

By Country

By Application

Market Environment from Regional Marketing Point of view

Business Sernario FY14+FY15-19

Bottom Up=>Country Baseの積み上げ

Top Down=> グローバルビューから落とし込み

両方いると思う

Internal
FY14 Disconinuation Plan Marketing
Product Road Map Marketing

Product Detail

Relevant Product (PEN, Others)

Spec

Target ASP

Time

External

5 years and Recent

Technology/Competitor Products

MICI

Competitor Information

Financial

Product

Country Environment

Medical Device Market

Demographic

Population

Cancer Trend

Regulation

Economic Trend

GDP Growth

GDP

Endoscopy Market

CAGR

Market Size

# of Procedure