CORPORATE CULTURES CATEGORIES

BENEFITS CULTURE

teamwork

trained personnel

exchange of information

new ideas

continuous improvement

COMPANIES BENEFITING

Wal-Mart

Southwes Airlines

Hewlett Packard

SONNENFELD 1988

the academy

the club

the baseball team

the strength

GOFFE AND JONES 1996

levels

solidarity

sociability

categories

network

mercenary

fragmented

Community