Research Methodology
Is a discipline of knowledge responsible for developing, defining and systematizing the set of techniques, methods and procedures to be followed during the development of a research process for the production of knowledge.
Research Qualitative and Quantitative
Quantitative
Correlational research
Descriptive research
Survey research
Qualitative
Case study
Text analysis
Ethnographique
Focus group
One-to-one interview
Business and marketing types research
Explore new product
SWOT analysis
Demand availability analysis
Product planning
Market entry strategy
Feasibility marketing channels
Types of research (orientation)
Quantitative research
Qualitative research
Problem oriented research
Problem solving research
Applied research
Basic research
Scientific Research Process
Problem identification
Objetives of solution
Design and Development
Evaluation
Conclusion
Types of research (based on the purpose)
Exploratory
Descriptive
Explanatory
Purpose of research
Follow the process
Evidence to believe
Arguments to concept
Find out