Selecting Export Markets: Guidelines To Consider.

Set the criteria that you feel will best determine the market.
Experienced operators can expand to several markets simultaneously beginners should search only a few success is best accomplished if research reveals all hidden costs.

Lack of physical infrastructure can also reduce profits.
Unreliable phone networks, inoperable roads during bad weather, or unreliable refrigerated storage for frozen food

Find out how much of your product each target market produces nationally, imports and exports.
Understand the risks and costs to protect yourself. Stay on top of political risks and possible civil unrest.

Find out how piracy is handledm, evaluate legal practices, safety and environmental regulations

Study the competitors,the character of a culture, their products, prices, distribution methods, Identify trade barriers that could affect your products.