Categorii: Tot - innovation - marketing - thinking - value

realizată de Andrew Tiberia 13 ani în urmă

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Business Studies

Creating a comprehensive business plan involves a multitude of elements, ranging from identifying sources of finance to understanding key personnel and their roles. Equally important is the marketing strategy, which includes understanding the costs and revenues, and the methods of production and distribution.

Business Studies

Business Studies

Invention

The discovery of new processes and potential new products typically after a period of research

Questions

What if?
When?
Where?
How?
What?
Why not?
Why?

Thinking Creatively

Blue Skies Thinking
Lateral Thinking
6 Thinking Hats
Blue - Thinking about thinking
Green - Lateral thinking
Yellow - Positive thinking
Black - Problems thinking
Red - Emotions thinking
White - Factual thinking

Business Plan

Source of finance
Cash Flow Forecast
Costs/Revenue
Marketing
Production method
The product/service
Key personnel and info
Suppliers
Premises
Equipment
Name, History, Location
The process of transforming inventions into products that can be sold to customers

Sources of Added Value

USP
Branding
Speed and Quality Service
Convenience
Design and Formula
Quality

Entrepreneurial Skills

Leadership
Planning
Risk Taking
Determination
Initiative
Innovation