Coca-Cola faces scrutiny over several ethical issues affecting its primary stakeholders. CEOs, being at the helm of production, marketing, and distribution, see their income directly linked to the company'
This caused a loss of reputation, which, in turn, made people lose respect for the company and investors started selling their stocks in Coca-Cola.
Suppliers are those stakeholders that affect the successful accomplishment of a project through providing goods/services
coca-cola
coca-cola has a long history of employee discrimination, abuse of workers rights and unethical product health standards.
as long as coca-cola can get their product on the market, they do not care how badly employees are treated during production.
Suppliers are interested in selling their product to a big business with a high sales rate meaning that their supply will be in a high need.
ethical issues
they are being payed based off supply product to the company but if the company goes out of business then the suppliers cannot provide them anymore therefore loosing a customer.
more primary and secondary stakeholders
water/recourse industry
90% of coca-cola is made up of water. the world will be at a fresh water crisis if coca-cola continues to produce at their fast pace rate. water industries are affected because they feel as if its unethical to sell water to a company that only turns it back into sugar.
Government and regulatory authorities
the Government is put in a weird position when it comes to coca-cola. coca-cola has been denied from a few countries including Bolivia. government are affected by this because coca-cola is such a big company that large meetings are held, regulatory authorities have to go over the content of the product, the way its marketed( faulty transnational marketing in the past). the government receives all the tax revenue and possible kick backs coca-cola produces. if production is up, governments pay is up and if pay is down, so is the governments pay.( lowering GDP)
competitor
as a result of coca-cola dominating the world wide soft drink industry, competitors are left to dry. competitors are having a hard time keeping sales up when up against a monopoly of coca-cola and Pepsi products. competitors are after the same money as coca cola.
human health
environment
in Belgium, 1999, a few children fell ill after drinking a product with the Coca-Cola brand on it. coca-cola is known for selling low quality products for years.This caused a loss of reputation, which, in turn, made people lose respect for the company and investors started selling their stocks in Coca-Cola.A few countries have ban for the importation of coca-cola due to its health regulations and the non-benefit from drinking it.
the environment is always at stake because all production/manufacturing in the world comes from it. coca-cola sells almost 1 billion of its products daily across the world. in this case the environment is taking a beating for the purpose of coca-cola's incline in stock prices and sales.
loyal consumers are impacted as the reputation of the product decreases so will there sales as nobody wants to help support a business that is unethical
Customers are actually stakeholders of a business in that they are impacted by the quality of service and its value.
CEO's
Subtopic
CEO's are affected primarily because their the ones running the major sectors of coca-cola, such as production, marketing and distributions. once these sectors's numbers decline, so will their income.
shareholders
it affects the shareholders financially as they have invested into the business and if the business drops or go out of business they can loose a huge investment worth of money.
Shareholders main interest in the business is to help it succeed so their investment can grow.
Shareholders and investors are primary stakeholders because they have invested interest in ensuring the organization succeeds financially. Employees rely on the organization to provide job security, and suppliers rely on the organization to purchase goods and services.
employees
Black employees were payed less and and fewer
opportunities to advance within the companie.
Coca cola employees are interested in the business for their
salaries which is an average of 78 Thousand USD yearly and are interested in the many discounts/ benefits they recieve.
primary stakeholders because they rely on the companies
success for their own.
